Our core values - what we stand for
Practical Advice
We keep it simple and farmer-friendly — clear paddock plans, mixes and advice you can trust.
Seed + Service
It’s not just about the product. We make sure seed and inputs get to your farm when you need them.
Backed by Research
We bring the latest genetics and forage technology to local farms, proven in real paddocks.
Our team
Gavin Notman
Key areas
Pasture blends
Broadacre cereals
Lawn & Turf
Logistics
Drawing on over 20 years of seed industry experience, Gavin has a comprehensive knowledge on various aspects of seed, whether its pasture, forage or cover crops. Gavin oversees business logistics and seed procurement.
Based: Poowong / Gippsland
Experience: 20+ years
Footy team: Richmond
Peter Notman
Key areas
Dairy
Beef
Maize
Consultancy, Corporate
Director since 1987 and dairy farming in his own right for over 40 years at Poowong and Walcha, Peter has a wealth of pasture knowledge. Peter has played a leading role in the seed industry, with a focus on bringing the latest plant genetics into farmers hands.
Based: Poowong / Gippsland
Experience: 40+ years
Footy team: Richmond
Adam Fisher
Key areas
Dairy
Maize
Farming specialist
Agrochemical
Growing up on farm, Adam knows how important practical farming solutions are. With a passion for pastures, Adam brings over 25 years of ag experience, including more than 16 years in the seed industry. Continues to manage 600 acres of farmland today.
Based: Poowong / Gippsland
Experience: 20+ years
Footy team: Hawthorn
Andrew Allsop
Key areas
Pasture planning
Dairy systems
Maize
Consultancy
With an unmatched love of the seed industry, Andrew's passion and guidance is cherished by many farmers across Western Victoria. Andrew possesses an unparalleled understanding of seed selection, making him a trusted source for seed advice.
Based: Purnim / South-West
Experience: 40+ years
Footy team: Sydney
Jonathan Town
Key areas
Pasture planning
Dairy systems
Maize
Logistics
Jonathan's unparalleled attention to detail distinguishes him within the seed industry. Coupled with his hands-on experience in dairy operations (working on Peter's dairy farm), Jonathan is understanding of seeds aligns seamlessly with the needs of farmers in southwest Victoria.
Based: Purnim / South-West
Experience: 5+ years
Footy team: GWS
Jason Hibbs
Key areas
Business operations
Technical agronomy
Weeds & Pests
Procurement
Jason consultants closely with our team to furnish top-tier technical solutions for farmers. Leading our technical agronomy support, marketing and business strategies
Based: Poowong / Gippsland
Experience: 10+ years
Footy team: Western Bulldogs
Real farm value and know how
Notman Pasture Seeds are the local agronomy professionals you can trust.
Pasture & Cropping
Leading Advice
Trial & Research
Our Skills & Expertise
Notman Pasture Seeds is a family run business that supports the agricultural industry in Australia improve productivity and efficiency through enhanced growth in the paddock.
Notman Pasture Seeds was established in 1987 to provide seed and seed mixes to meet the demands of the Australian farmer. Since inception, the business has grown to supply over 1,500 farmers who often face difficult farming and climatic conditions. Much of the growth has derived from pasture & service, innovation and research along with on-farm field days at Peter & Elaine’s dairy farms milking 1600 cows in Poowong (VIC) and Walcha (NSW).